Float Away With Louis Vuitton's Littlest Accessory

Usually, Louis Vuitton artist collaborations are easy to describe. The French brand tends to err on the side of big, bold, graphic visuals, and subtlety usually isn’t a common trait among its collections with the likes of Stephen Sprouse and Takashi Murakami. To say that the twee, low-fi animation of the brand’s recent video, The Great Journey of Little Bagcharms, is unexpected would be an understatement. It’s a good kind of unexpected, though.

Vuitton teamed up with artist Christian Borstlap to animate this short film to fete the launch of the new Louis Vuitton Montgolfiere Bag Charm, a hot air balloon carrying a classic trunk. Even if you have little interest in the charm itself, the video’s old school line drawings and the sweet song that accompanies them are a nice little respite from your lunchtime food coma. Check out a larger picture of the charm and pricing information after the jump.